kimpton aertson hotel:
self-guided tour booklet
print, editorial, publication design
thomas foley, principal
jason ganski, principal
illkya acosta, graphic designer
The Kimpton Aertson Hotel pays homage to the heritage of Vanderbilt University’s namesake, the railroad tycoon Cornelius Vanderbilt, and the home village of his ancestor, Jan Aertson of De Bilt, Netherlands. Throughout the property, the juxtaposition of industrial details alongside sophisticated designs and finishes further tells the story of grit and honesty with elevated style; an ode to the magnanimous magnate’s innovative and creative spirit.
I was given the opportunity to work on this publication which served as a self-guided tour booklet given to visitors at the Kimpton Aertson Hotel in Nashville, Tennessee for its grand opening in 2017. It encouraged them to walk about and discover the hotel as they wished. The theme for this publication correlated with the hotel’s unique spaces and the nickname of Nashville as “Music City”. Each space conveyed a distinct atmosphere, with a curated playlist to set the mood for each one. I worked within the brand guidelines of the Kimpton Aertson Hotel and realized this project under the guidance of Sedso Design.
Each body page has a small banner on the lower left and right side that depicts a song played within that area of the hotel. I decided to emphasize the banner by selecting a color extracted from the album artwork or the featured photograph on the page.